From HubSpot to Total Clarity:
36.17% Increase in Close Rate
The Strategy: David Peachy (CPO) moved from HubSpot to Velocity 360 for a shed-specific solution. Now, they track every lead source and quote customers in record time.
Hear from the Team
Industry-Tailored CRM vs. General Software
Backyard Structures used HubSpot previously, but found that Velocity 360 was better tailored for the shed industry. Before, tracking was manual and "a lot harder."
Now, David has total clarity on ad spend, lead sources, and a retail sales cycle that has "shortened dramatically."
The Clarity Advantage
"Velocity 360 has really brought a lot of clarity into our sales side... how much we're spending on ads and where our leads are coming from."
The Backyard Structures Tech Stack
Direct Integration
Unified CRM
By consolidating Shed Pro, Google Drive, and Velocity 360, the team quotes sheds on the phone with customers in under 15 minutes.
The Backyard Structures Impact
36.17%
Close Rate Increase
Significant growth in sales efficiency within the first 30 days of implementation.
15 Minutes
Quote Speed
"I can quote out a shed a lot faster... I can do it on the phone with the customer."
3-Way Reach
Response
Automated calls, texts, and emails ensure no lead is ignored, even on days off.
CPO Endorsement
"I would definitely recommend it from personal experience... Velocity 360 has that roadmap to success. It makes it much easier because the phone system and CRM are all in one place."
David Peachy
Chief Product Officer, Backyard Structures
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