Todd Thompson Auctions:
7,720 Touchpoints Automated.
Overview: Todd Thompson Auctions partnered with Velocity 360 to streamline lead follow-up and client communication across auction campaigns. With Sales CRM automation, the team eliminated manual busywork for 965 contacts. The result is faster response times and consistent engagement at scale.
The Challenge: The High Cost of Manual Communication
Todd Thompson Auctions needed a consistent way to engage bidders, sellers, and prospects without overwhelming the team. Manual emails, voicemails, contact assignments, and admin tasks slowed outreach, created gaps in follow-up, and made it difficult to scale during peak auction cycles.
A Staggering Time Cost
Typical manual actions—5 minutes to email, 4 minutes to leave a voicemail, 3 minutes to SMS, plus admin steps like assigning contacts, tagging, and updating opportunities—stack up quickly across hundreds of contacts. The team needed automation to maintain momentum and keep every prospect moving forward.
Your New Growth Engine
Velocity 360 powers Sales CRM automation to keep every lead on track—so your team can focus on winning consignments, promoting auctions, and serving clients.
The Solution: Intelligent Automation at Scale
We implemented a multi-step workflow combining automated emails and voicemails, opportunity and contact updates, workflow logic, and tagging. With one click, outreach now deploys reliably to every enrolled contact, while the team gains clear visibility into engagement and next steps—no more manual chasing or missed follow-ups.
- ✅ Multi-Channel Automated Outreach: Standardized and consistent follow-up across email and voicemail.
- ✅ Sales CRM Integration: Automatic tagging and opportunity stage updates based on prospect interaction.
- ✅ Elimination of Busywork: Replaced hundreds of manual admin steps with reliable, one-click automation.
The Results: Transforming Time into Value
By automating one core workflow for 965 contacts, Todd Thompson Auctions achieved strong efficiency gains with measurable engagement.
755.55
Hours Saved per Week
Time reclaimed for higher-value selling and auction prep.
7,720
Touchpoints Automated
Consistent follow-up across email and voicemail at scale.
3%
Email Click Rate
Automated campaigns driving measurable engagement.
Video testimonial content from Todd Thompson Auctions.
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