Southwestern Talent:
Achieving a 26% Click Rate.
Southwestern Talent, led by Hattingh Basson, set out to scale candidate and client outreach without adding headcount. We implemented multi-channel automation to standardize follow-ups, lift engagement, and give recruiters more time to close placements.
The Challenge: Manual Outreach Was Capping Growth
Southwestern Talent’s recruiters were juggling high-volume email, SMS, and voicemail follow-ups across candidates and hiring managers. Inconsistent timing, manual tracking, and context switching slowed down interview coordination and hampered response rates—making it difficult to scale without increasing costs.
A Staggering Time Cost
Before automation, a single requisition required recruiters to craft and send multi-step, multi-channel messages for each candidate and stakeholder—hours of repetitive communication that pulled the team away from interviews, assessments, and offer management.
Your New Growth Engine
Velocity 360 isn't just another tool. It's a comprehensive, active lead generation and sales conversion system designed to deliver real results, fast.
The Solution: Intelligent Automation at Scale
Southwestern Talent partnered with us to design an automation architecture that orchestrates timely, on-brand sequences across email, SMS, and voicemail. Recruiters can now launch entire outreach workflows with a click, with built-in logic for reminders, interview coordination, and follow-ups—freeing the team to focus on relationships and faster placements.
- ✅ Automated Multi-Channel Outreach: Orchestrated timely sequences across email, SMS, and voicemail for candidates and clients.
- ✅ One-Click Workflow Launch: Recruiters can initiate entire, multi-step follow-up campaigns with a single action.
- ✅ Built-in Logic: Automated reminders, interview coordination, and follow-ups based on candidate interaction.
The Results: Transforming Time into Value
By automating core workflows, Southwestern Talent unlocked significant efficiency—14,272 touchpoints handled automatically and 1,107.34 hours returned to the team every week.
1,107.34
Hours Saved per Week
Time returned to recruiters for higher-value conversations.
14,272
Touchpoints Automated
Consistent, on-brand communication at scale.
26%
Email Click Rate
Stronger engagement from automated sequences.
Client Case Study Video
Ready to Transform Your Firm's Efficiency?
Let our team of experts build the automation systems you need to scale your operations and focus on what matters most.