Hometown Sheds:
From Hidden Leads to 502.88% Conversion Growth
The Result: By moving away from "Less than Annoying CRM," Hometown Sheds increased their closing rate by 502.88% to a 44% closing rate and cut their lead-to-paid cycle time by half through real-time lead visibility and automated pipelines.
Hometown Sheds Success Story
"It's been night and day. We've seen a huge closing rate, almost 44% increase." — Jon Mealer
The Challenge: Leads Were Being "Hidden"
Before Velocity 360, Hometown Sheds utilized Less than Annoying CRM. While the name suggests simplicity, Jon Mealer found that leads were actually being hidden from managers, preventing them from reacting in real time.
The goal was simple: consolidate all incoming revenue and communication into one spot to track exactly where customers were being lost in the pipeline and improve follow-through across all locations.
White Glove Setup
"The setup was pretty seamless, flawless and it went very smooth... within a couple weeks or less."
The Solution: Full Pipeline Visibility
After just 60 days of utilizing Velocity 360, the Hometown Sheds team has complete visibility over potential revenue and lead engagement at every location.
Real-Time Visibility
Leads no longer become "hidden." They are front and center for managers to contact immediately as they come in.
Funnel Analysis
The team can now see exactly at what point they are losing customers in the pipeline to optimize ad spend.
Reduced Sales Cycle
Lead-to-paid time was cut from over a month down to just two weeks (50% reduction).
Integrations: Connecting Your Entire Sales Ecosystem
Velocity 360 acts as the central hub, capturing every lead from Idea Room and instantly triggering follow-ups to turn custom designs into completed sales.
Our seamless data flow ensures no lead is left behind across your essential sales platforms.
The Impact
502.88%
Closing Rate Growth
Total growth in closing rate performance since implementation.
44%
Closing Rate
"It's been night and day... we've reached a 44% closing rate."
2 WKS
Avg. Lead-to-Paid
Reduced from weeks/months down to approximately 14 days.
"We just started using the Velocity 360 platform and so far we are very pleased with the system's functionality as well as the onboarding process. We are confident that it will increase our accountability and sales performance."
Convert More Leads in Less Time
Like Hometown Sheds, stop losing leads in "hidden" systems. Get 100% visibility over your pipeline.